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The sunglasses worn by Will Smith and Tommy Lee Jones in the film were the Ray-Ban Predator II style. According to a 1997 article in Promo magazine, a special coating was applied to the glasses to limit reflection, which required removing the Ray-Ban logo. Ray-Ban tried to convince the studio to reinstate the logo, but they refused. After some coercing, Smith compromised and name-dropped the company in the "Men in Black" song: "Black tie with the black attitude / New style, black Ray-Bans, I'm stunnin', man." The popularity of the movie and the song's music video led to a five-fold increase in sales for Ray-Ban Predator II sunglasses.
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